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Let's be Partners in Email

EMAIL | CRM | Loyalty | Web3 | STRATEGY | EDITORIAL

Newsletters for brands and people.


Hi, my name is Sandra. I am a remote email Jill of all Trades currently based in Canada with experience in email marketing, CRM, loyalty, and personal branding. Before becoming a marketer over a decade ago, I used to work as a journalist. Now, I am passionate about combining all my skills to help creators and podcasters launch, manage, and scale their newsletters.

My Expertise

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CRM

Email strategy, launch, copy & design, monetization, audits, testing, SMS segmentation, and automation.

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Loyalty

Building loyalty programs from scratch or improving existing ones to raise CLTV.

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Web3

The future is tokenized. Integrating Web3 principles and technology into your CRM and loyalty.

Services

Strategy & Planning

I can help with auditing your current approach or help with new product and campaign launches. Currently, I am most passionate about helping creators and podcasters launch and manage their newsletters.

Campaign Creative & Execution

Email template creation, design, copywriting, translations (English & German), as well as set-ups in various tools such as Salesforce Marketing Cloud, Klaviyo, Beehiiv, Substack, ConvertKit, Braze, Hubspot, MailChimp, Flodesk, and many, many more (I have worked with most of them!)

Testing & Analysis

The most exciting part about my job. Testing and making sense of those insights as well as unlocking the data for you.

Past Partners in Email

Retail & eCommerce

Mountain Equipment Company

Volvo Cars

Redbubble

Hewlett-Packard

Vodafone

Sainsbury's

Nectar Loyalty

Unilever

Shopzilla

Fashion & Beauty

The Body Shop

EssilorLuxottica

Clearly

Gap

Stronger

Garage

Dynamite

Schwarzkopf

Chimi Eyewear

Luxury & Education

Four Seasons Hotels

London Business School Publicis Groupe

Flowerbx

Steamery Stockholm

Fashion Retail Academy UK

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Get In Touch